According to the Nielsen/NetRatings’ MegaView Online Retail report, the average orders in the top 15 online retail categories are as follows:
- Computer hardware = $584.47
- Event and movie tickets = $121.60
- Automotive = $119.23
- Office supplies = $102.47
- Consumer electronics = $99.12
- Child/baby care = $86.13
- Sporting goods and outdoor activies = $74.15
- Home and garden = $69.99
- Shoes and athletic footwear = $53.14
- Flowers, greetings and specialty gifts = $51.61
- Computer software = $46.76
- Jewelry and watches = $46.62
- Health/wellness/beauty = $45.94
- Apparel and accessories = $44.68
- Toys, games and hobbies = $40.41