Business 2.0 magazine’s new issue focuses on the hottest new trends that are deemed to “shape the future of your business.” The author speculates on how it will be to do business in 2008, and here’s what he came up with:

1. Shrinking pool of skilled workers in the US mean that you may work harder in retaining your management and creative people (relevant if you have employees)
2. Tap into consumer passion by looking for your most engaged customers and provide the tools to channel their creativity
3. In this networked age, business gets a “nervous system” where you can enjoy insight into customer behaviour and critical business processes
4. Hedge funds taking increasing risks mean entrepreneurs need to know other sources of funding such as angel investors
5. Old ideas are back again and thus, opportunities abound.

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Author
Isabel Isidro
Isabel Isidro is the Co-founder of brigittesglobalstore.com, one of the longest-running online resources dedicated to helping aspiring entrepreneurs start and grow home-based and small businesses. She is also the Co-Founder and CEO of Ysari Digital, a digital marketing agency specializing in SEO, content strategy, and performance marketing for small and mid-sized businesses. With over two decades of experience in online business development, Isabel has launched and managed multiple successful websites, including Women Home Business, Starting Up Tips and Learning from Big Boys.Passionate about empowering others to succeed in business, Isabel combines real-world experience with a deep understanding of digital marketing, monetization strategies, and lean startup principles. A mom of three boys, avid vintage postcard collector, and frustrated scrapbooker, she brings creativity and entrepreneurial hustle to everything she does. Connect with her on Twitter Twitter or explore her work at brigittesglobalstore.com.

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